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Media Engineering

Measuring is knowing. This prevents dissatisfied site visitors!

1024 614 ME. Media Engineering: Een Full Service Web Agency in Haarlem

We are happy if we can measure something. Figures and statistics to support and guide the strategy. But how do you measure an experience? How do you measure what your customers find your website, their order or customer service? User experience (UX) is about those metrics. About how satisfied site visitors on that visit. “UX…

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Less is more: offering fewer choices is always better?

575 360 ME. Media Engineering: Een Full Service Web Agency in Haarlem

  It sounded so logical: more choice is always better. More people can find exactly what they are looking for and if you stay with your trusted brand, you can simply ignore the new options. One benefit group, the other group encounter any disadvantage. But 16 years ago led a research concern: more choice was…

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10 reasons why customers buy almost

1024 463 ME. Media Engineering: Een Full Service Web Agency in Haarlem

Have you ever ordered something almost to finally click away? Then you’re not alone. Of all the products were put into online shopping carts in 2015 is not purchased 72.7%. Nearly three-quarters of the orders is therefore, at the last moment, not. There is always something to do. Customers use a shopping cart as favorites…

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Four pitfalls in defining your buyer personas

800 533 ME. Media Engineering: Een Full Service Web Agency in Haarlem

Tim loves beautiful clothes. He likes to buy luxury specialty shirts and jackets. He is a sales manager at a large company, pays well and is fun to work. His worst quality is that he is very impatient. If something is not working properly, takes too long or unclear, it has no meaning anymore. He’d…

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We are expanding our team: Annemarie Welcome!

852 640 ME. Media Engineering: Een Full Service Web Agency in Haarlem

“The greater your effort and enthusiasm, the more you get in return” – Project Manager Annemarie James talks about her work at Media Engineering” Engineering media is growing. Therefore, we have, since this month, a new project: Annemarie Jas. They will have a lot of contact with our customers – perhaps also with you. So…

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